Rumex supplies skilled workers for cleaning, production and packaging, but the logo no longer told that story. We designed a new, powerful brand identity that radiates reliability and craftsmanship. From logo to colour palette: everything got an update that suits a company that makes a difference on the work floor every day.
We developed business cards, presentation folders and info sheets, and provided new signage for the façade in Ghent. With window and door lettering and a fresh panel above the entrance, the new Rumex is impossible to miss, physically too.