Since its establishment in 1985, BNI has grown into one of the largest business networking organisations in the world. BNI stands for Business Network International. In the BNI chapters, local entrepreneurs exchange experiences and recommendations, under the motto ‘giving pays off’. The intention is to strengthen each other. Moreover, there is no mutual competition, as […]
This is the only way to maintain an interested audience and gain new insights that can benefit the future of your business. A rebrand can be compared to a shot of Red Bull: both have a quick and effective result. In most cases, rebranding leads to a sudden increase in publicity and stimulates growth, making […]
Tailor-made It seems obvious that the baseline should be about you. It must say something about you or your business. So don’t settle for meaningless phrases just because they sound good. Of course, your wording can sound catchy – preferably even – but don’t neglect the content. Hummingbirds: branding meets digital, even our baseline says […]
What do we mean by UX web design? rnUX web design is the big brother of “regular” web design. The UX designer goes many steps further than just building a visually appealing website. You can best describe UX design as a complete process where the focus in all steps is on the user experience of […]
Even if you are displayed in the fourth or fifth place in the organic search results, it is still perfectly possible to outshine your competitors and see your website proudly sitting at the top. How do we achieve this? With featured snippets! What are featured snippets? A featured snippet is an item that you find […]
Away with all confusion and complexity, here we emphasize what really matters: branding with a clear focus. 1. Put your values first Before you even start talking about the visual aspect of your brand identity (e.g. fonts, colors, images…), you need to think about your company’s values. Only then can you achieve a brand identity […]
Especially if your language skills are not quite up to par, it is advisable to engage a professional. Language errors have a significant influence on your potential customers. This is evident from figures recently published by Artevelde University College. A staggering 72 percent clicks away due to language errors A study was published on the […]
It’s understandable that you first want to get your logo right. You may not think about the protection of your logo, which is why we want to inform you about the possibilities. The registration of your brand name, logo, and/or slogan is the work of specialists. Therefore, Hummingbirds will make you aware of the real […]
What is the technical difference? Offset: In offset printing, colors are printed in full color using CMYK or Pantone colors. CMYK stands for Cyan, Magenta, Yellow, Key (black). With these primary colors, a whole range of colors can be created by mixing them. When we print a file in CMYK, we essentially separate the colors […]